Archive for the ‘Marketing Automation’ Category

Drip Marketing Scenario – Upcoming Event

August 15, 2008

You have an event in 45 days.

You need to invite attendees,
Remind those that have signed up to attend without sending them more invitation messages,
invite the first 100 registrants to a VIP reception,
hold off on sending more invitation emails if you’ve already reached capacity,
distribute a post event survey to those that attended,
send a post-event recap to those that did not attend.

Seems like a lot of work, seems like a lot of people involved, seems like a headache, seems like you may not go to this effort.

Enter Drip Marketing.  Long story short, Drip Marketing will help you automatically drive full capacity attendance to your event, make sure you don’t break fire code and gather valuable information from the right people to make your next event even better.

Automatically.

Marketing Automation is your Friend

July 28, 2008

You have an event coming up in 30 days.  How do you drive the greatest attendance and coordinate a venue that will wow your crowd without burying yourself in the details – all without a small army of marketing folks?  You could have guessed from the title of this post…you Target, Plan and Build an automated marketing campaign.

We’ve got an answer and to illustrate, have written an article to help you pack your event to capacity – Read on Automation – Your Business Time Saver.